SEO 1X1

S.No

SEO Considerations

Met? (Yes/No)

Page Titles & Heading

Does the Site has different page titles for at least the main sections (preferably each page)

Are HTML text headings used rather than images?

Does the Page uses <h1> tags that preferably match page title and are located as far to the top and left of page as possible

4 Does the headings made bold and uses a style sheet 5 Does the Title seems to be meaningful and enticing as a click able link in search engine results

Site Platform & Coding

6 Is the Primary content on site is readable by a search engine and avoids use of un-index able technology/coding language to display (e.g. Flash, JavaScript, Images for text etc) 7 Does the Site avoids use of frames or iframes to display content 8 Does the Site avoids use of redirection scripts

Meta Information

9 Does the Meta keywords and description for each page contain less than 64 words 10 Are the Meta keywords and description relevant to each pages specific content 11 Are the Meta keywords and description listed in order of importance not arbitrarily 12 Does the Meta keywords and description include singular, plural and variations in spelling of core keywords 13 Is the Meta description tag present and properly filled (not stuffed!) with keywords?

Content Imaging & Graphics

14 Do you use a naming strategy for images including appropriate keywords linked to the page theme 15 Does all the clickable images have alt tags that include appropriate keywords 16 Is the relevant key phrase appropriately sprinkled throughout the page’s text content? 17 Have we Specified image height and width for all images?

Navigation

18 Does all pages be able to be reached via text links. Dynamic and exploding menus can often not be read by search engines 19 Do we Use anchor tags wrapped around keywords for long pages 20 Does all the pages have header and footer links 21 Does the site has sitemap will all the navigational links